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Indochina Research Ltd.

37ABC, Street 271, Sangkat Phsar Doeum Thkov, Khan Chamkarmon
P.O. Box: 629
Tel: +855 (0)23 215 184 / 362 753
Fax: +855 (0)23 215 190

Indochina Research (IRL) is a regional Independent Market and Social Research Agency with offices in Cambodia, Laos, Myanmar and Vietnam.  Since 1999 IRL has been offering a broad range of marketing research and brand consultancy services in Cambodia to a diverse range of clients operating in all key consumer business and social sectors. We apply best practice methods, techniques and thinking to generate actionable intelligence. Our research tools & methods include:

Consumer Research: Qualitative (FGD, IDI, ethnography) and Quantitative (U&A, Ad-hoc surveys, Tracking studies, Product testing, etc.)

Media Research: National Media Index Survey, Media ADex (Advertising Expenditure monitoring on TV and Print)

Specialist Retail Research: Retail Census and Retail Audit, Distribution Checks, Supply Chain Analysis, Mystery Shopping,

Social Research: Knowledge, Attitude and Practices (KAP) Studies, Monitoring & Evaluation (M&E), Baseline, Mid Term and Endline Studies, Behavioral Change Research, Ethnic Profiling Research, Observation/Immersion, Ethnographic / Behavioral Profiling.

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